Samsung Electronics East Africa has introduced the 100-inch NEO QLED 2025 AI TV (S-QA100QN80FUXKE), its latest flagship model that, with sophisticated features and breakthrough technology, has redefined large-screen home entertainment.
The launch event, held at the Glee Hotel in Nairobi, showcased Samsung’s latest innovation under the bold tagline: “Vision AI is here, The Next Big Thing in Television.”
For the most immersive experience, the Samsung NEO QLED 100-inch AI TV combines a remarkably vivid display and clear audio with the brilliant AI platform, Vision, developed by Samsung.
“The technology in television of the future that will be best for the best is what Kenya is going to get,” said Rahul Kochhar, Business Head, Consumer Electronics Division, Samsung Electronics East Africa. “By using Vision AI, we are not just bringing colours and sounds to their peak; rather, we are completely changing the interaction of the TV with the house, how it learns, adjusts, and becomes a part of the daily life. With the release of this flagship 100-inch AI TV, we have come closest to the realisation of that concept.”
Key Features and Specifications
100-inch NEO QLED Display: A vast screen especially designed for viewing movies, at home or other public places with a commercial purpose.
•NQ AI Processor: Smart processor that constantly modifies the visual and audio quality based on the nature of the content and the state of the room.
•Quantum Matrix Mini LED Technology: Allows for extremely precise control of the backlight for high-quality contrast, truly black-dark, and very bright spots all at the same time.
•4K UHD Resolution with AI Upscaling: Converts the lower resolution footage almost to 4K quality.
•HDR10+ and Auto HDR Remastering: Gradual brightness/colour restoration for even more vivid, lifelike hues.
•Anti-Glare and Ultra-Viewing Angle Technology: Guarantees the purity of the image and the correct colour even in a very lighted room.
•Dolby Atmos and OTS (Object Tracking Sound): The surround, 3-dimensional sound is augmented by the ease of understanding the talking parts.
•Smart Hub with Vision AI: Keeps all the apps you stream from, cloud gaming, live TV, and other smart home controls in one place.
•Samsung Gaming Hub: The 4K 120Hz, FreeSync Premium Pro, and cloud gaming platform are supported by it.
•Tizen OS with 7-Year Upgrade Programme: The software, security, and features will be updated for sure for a long period of time.
•Design: The most attractive feature of the TV is its ultra-slim profile with the almost bezel-less frame and the disposing of the cable which can be viewed from the front.
Designed for the Kenyan Market
The Samsung NEO QLED 100-inch AI TV is mainly for Kenyan homes, luxurious apartments, and classy commercial places all over the country.
The demand for large-sized televisions is now at a record level due to the fast growth of streaming services, improved broadband, and the emergence of middle and upper-income consumers.
The Kenyan consumer is becoming more demanding, they want smart TVs that are not just big in size but also intelligent, durable, and integrable with other smart home devices.
Samsung intends to offer the best care to its top customers. The 100-inch NEO QLED AI TV, just released, is covered by a manufacturer’s warranty of two years if bought from authorised dealers. The privileges that customers get include the facility of installation by experts who are certified, priority servicing in well-equipped cities and access to Samsung’s network of services which is spread across all the regions.
Help is provided in Samsung’s 24/7 call centre, the Samsung Members app, and by authorised service partners, thus the customer can be at ease all along the ownership journey.
“As Samsung, we firmly believe that innovation must be for the people,” said Sam Odhiambo, Head of Consumer Electronics Business Kenya. “Our creation of this television was focused on the sophisticated Kenyan customers who expect the extraordinary: the finest quality of the product, the most intelligent features, full support from the locals, and value in the long run. With the arrival of this next big thing in TV, we bring the Kenyan market into the spotlight and cannot wait to see their reaction after witnessing.”
The Samsung NEO QLED 100-inch AI TV will be available through Samsung’s authorised dealers, flagship stores, and selected retail partners. The recommended retail Price (RPP) is KES 699,000.