Deluxe Trucks & Buses East Africa, the official distributor for Ashok Leyland trucks and buses in Kenya, has appointed Mr. Hussein Kamal as the new General Manager, signaling a robust drive for growth in the competitive road transport sector.
Mr. Kamal joins Deluxe Trucks and Buses, a subsidiary of Simba Corporation, bringing over twenty years of experience in the automotive industry. His previous role was with Truckmart Africa, where he served as the General Manager for after-sales for five years. His extensive knowledge of the Kenyan market and familiarity with Ashok Leyland products positions him to lead Deluxe Trucks and Buses towards greater customer satisfaction and market dominance.
“My vision for Ashok Leyland in Kenya is to elevate customer satisfaction through enhanced after-sales assistance, which remains the cornerstone for trucking business excellence in this market. We will fortify our dealer network and enhance training initiatives for customers, supported by aggressive marketing strategies towards establishing Ashok Leyland as the leading commercial trucking brand in Kenya,” Kamal stated.
Hussein Kamal New appointed General Manager at Ashok Leyland trucks and buses in Kenya
In his new role, Kamal will be responsible for providing strategic leadership, overseeing business operations, and driving the growth of the Ashok Leyland brand in Kenya. He will report directly to Naresh Leekha, the Group Managing Director – Motors Division at Simba Corporation.
Naresh Leekha expressed confidence in Kamal’s capabilities, saying, “We believe that Kamal’s comprehensive industry and technical acumen, coupled with an unmatched familiarity with Ashok Leyland positions him well to steer Ashok Leyland’s expansion in Kenya.”
The appointment comes at a time when the local market is experiencing a surge in demand for high-quality and cost-effective automotive products. Ashok Leyland stands out with its competitive pricing and a 5-year warranty on service and parts for new vehicles, making it well-positioned to capitalize on this growing demand.
With Kamal at the helm, Deluxe Trucks and Buses East Africa is poised to strengthen its market presence and achieve significant growth in the Kenyan automotive sector.