BUSINESS

Naivas Launches Kikwetu Black November Campaign to Rewards Shoppers

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Naivas Supermarkets has launched its 2026 Kikwetu Black November campaign, offering Kenyans a month of discounts, rewards and promotions across electronics, household appliances, furniture and lifestyle products.

The month-long shopping campaign, launched on Saturday, October 31, at Naivas Nyali Centre in Mombasa, is running under the theme “Deals Za Stima” and brings together leading local and international brands.

The promotion aims to give customers access to quality products at competitive prices as households prepare for the festive season.

Under the campaign, shoppers will enjoy offers across various non-food categories, including electronics, technology, home appliances, kitchen essentials, furniture, bedding, beauty and lifestyle products.

Naivas has also introduced in-store activations, instant rewards and opportunities for customers to win prizes throughout November, adding to the shopping experience.

The retailer said the campaign reflects its commitment to making quality products more affordable while delivering value to households through its brand promise of saving customers money.

The initiative also builds on the Naivas Kikwetu – Kila Siku campaign, which celebrates Kenyan culture, traditions and everyday experiences while strengthening the retailer’s relationship with local communities.

Customers have been encouraged to visit participating Naivas outlets across the country and follow the supermarket’s official communication channels for updates on available offers, featured products, rewards and promotional activities.

Naivas is one of Kenya’s leading homegrown supermarket chains, serving customers through its nationwide store network with a focus on freshness, quality, choice and affordability.

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