Museum of Illusions opens in Nairobi, bringing a world of wonder to Kenya
The Museum of Illusions (MOI), the world’s fastest-growing museum chain, officially unveiled its newest location in Nairobi during an exclusive launch event on January 24, 2025. Starting January 25, the museum opens its doors to the public at Laxon Court Plaza, Parklands, Ground Floor, promising an extraordinary experience of visual and sensory marvels.
Nairobi’s Museum of Illusions becomes the latest addition to MOI’s global network, which spans over 50 cities, including New York, Paris, Dubai, and Johannesburg. With more than 60 unique exhibits, the museum offers a captivating blend of optical illusions, immersive rooms, holograms, and stereograms designed to entertain, educate, and inspire visitors of all ages.
Jonathan Cooper, CEO of the Museum of Illusions, expressed his enthusiasm about the launch:
“We are thrilled to bring the Museum of Illusions to Nairobi, offering a new and unique experience to all consumers. This museum provides a platform for edutainment, challenging minds while offering a playground for the senses. We aim to inspire visitors to see the world in new ways and encourage learning and exploration.”
Open Monday to Wednesday from 10:00 AM to 8:00 PM, and Thursday to Sunday from 10:00 AM to 9:00 PM, tickets for the museum can be purchased via its official website: museumofillusionsnairobi.co.ke.
Beyond its global appeal, the Museum of Illusions Nairobi celebrates Kenya’s vibrant culture and artistic talent through bespoke exhibits created in collaboration with renowned local artists. Highlights include:
Moha, the Father of Matatu Culture, who brings the Reversed Room, inspired by Nairobi’s iconic matatus, blending urban culture with surreal design.
Lulu Kitololo, who reinterprets traditional Kenyan jewelry and fabrics, offering a contemporary perspective on Kenyan female characters.
Brian Omolo, who unveils a striking mural inspired by Nairobi’s urban culture, showcasing the energy and diversity of the city.
These collaborations reflect MOI’s commitment to promoting local artistry and creating culturally resonant experiences.
The Museum of Illusions is expected to become a significant landmark for both domestic and international tourism. Hon. Rebecca Miano, E.G.H, Cabinet Secretary for the Ministry of Tourism, highlighted its importance:
“Tourism is a key driver of our economy, and the Museum of Illusions will attract visitors from across the globe eager to experience its unique offerings. It will also serve as a space for young people, students, and curious minds to explore the wonders of human imagination.”
In addition to boosting local tourism, the museum aims to be a hub for education and cultural engagement, offering schools and students a platform to enhance critical thinking and learning through its interactive exhibits. This aligns with Kenya’s educational goals while fostering economic growth by creating direct and indirect job opportunities.
Founded in 2015 in Zagreb, Croatia, the Museum of Illusions has grown into the world’s largest privately held museum chain, with a mission to provide immersive spaces where science, art, and creativity intersect. Each MOI location features more than 60 exhibits designed to amaze and educate visitors. Nairobi’s addition to this global legacy reflects MOI’s vision of inspiring curiosity and exploration across diverse cultures and communities.
As the Museum of Illusions Nairobi opens its doors, it invites visitors to embark on an unforgettable journey through the extraordinary world of illusions, offering a unique mix of entertainment, education, and cultural celebration.
