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Absa Bank Kenya partners with International Trade Centre to finance accelerator for women entrepreneurs in export businesses

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In a transformative initiative under the SheTrades Commonwealth+ Programme, Absa Bank Kenya, in collaboration with the International Trade Centre (ITC), has launched the Access to Finance Accelerator programme. The six-week intensive training is designed to empower women entrepreneurs in export businesses by enhancing their access to finance and equipping them with critical financial and business management skills.

Funded by the United Kingdom’s International Development initiative, the programme will operate under the SheTrades Kenya Hub, which is hosted by Absa Bank Kenya. The accelerator aims to tackle the persistent barriers women face in accessing finance, thereby enabling their businesses to thrive in international markets.

The Access to Finance Accelerator programme will provide participants with tools to create bank-ready business plans, manage risks effectively, and gain a comprehensive understanding of commercial banking, SME financing, and alternative funding options. Additionally, the programme will feature practical exercises such as pitching sessions, networking opportunities, and exposure to successful business models.

“This initiative complements our four-pronged approach to providing access to markets, information, mentorship and coaching, and sustainable finance,” said Absa Bank Kenya Business Banking Director, Elizabeth Wasunna, during the launch. “We are deeply committed to supporting women entrepreneurs in navigating the complexities of international trade, addressing the challenges of finance and market access, and enabling their businesses to scale globally.”

The programme also includes customized financial solutions, expert mentorship, and strategic partnerships with key organizations such as the African Guarantee Fund (AGF) and DHL GoTrade Initiative. This holistic approach aims to ensure that women-led businesses are well-positioned to compete in global markets, leveraging trade logistics and e-commerce as vital growth drivers.

The programme targets women entrepreneurs in export-oriented sectors such as manufacturing, textiles and apparel, handicrafts, hospitality, agribusiness, agri-processing, and services. With a strong focus on helping participants tap into opportunities presented by the African Continental Free Trade Area (AfCFTA) Agreement, the initiative also emphasizes expanding into international markets, including the United Kingdom and across Africa.

Senior Advisor for SheTrades Hubs in Eastern and Southern Africa, Phyllis Mwangi, emphasized the significance of the programme in addressing the longstanding financial constraints faced by women entrepreneurs.

“This is a pivotal moment for women entrepreneurs in Kenya. The Access to Finance Accelerator reflects a shared vision of empowering women with the resources and tools they need to scale and thrive,” she said.

At the event, Rebecca Schneider, British High Commission Agriculture, Food and Drink Attaché for Africa, highlighted the critical role of women entrepreneurs in driving economic growth.

“Women entrepreneurs are key to Kenya’s future, particularly in the agricultural sector, where they play a dominant role. By supporting women to overcome barriers and export their products globally, we can create employment, reduce poverty, and fuel economic growth,” she noted.

The Access to Finance Accelerator programme represents a significant milestone in promoting inclusivity and sustainability in global trade. By addressing the challenges faced by women exporters and equipping them with the knowledge and tools to succeed, the initiative sets the stage for a future where women-led businesses can flourish on the international stage.

This groundbreaking partnership between Absa Bank Kenya and ITC underscores a commitment to creating equal opportunities and unlocking the vast potential of women entrepreneurs in Kenya.