BUSINESS

Kenyan Artist Emmanuel Wandera wins BIC’s Art Master Africa Competition

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Nairobi, Kenya – October 25, 2024: BIC, the global brand known for its stationery, lighters, and shavers, has announced the winners of its sixth annual Art Master Africa competition, a celebrated ballpoint pen art event that showcases African talent.

This year’s competition, centered on the theme of Ubuntu, called on African artists to creatively depict “One Africa,” a concept rooted in unity and collective harmony. Kenyan artist Emmanuel Wandera emerged as the national winner with his captivating artwork, Villagers.

Launched in 2017 in South Africa, the competition has expanded to include participants across the region. The winners’ selection highlights both national and regional talent, with three regional champions and six national winners chosen for 2024.

Wandera and five other national winners each received $500, while the regional winners were awarded $2,000, $1,000, and $500 for first, second, and third places, respectively. In addition to the cash prize, the first-place regional winner will be featured in the Art Master Africa Metaverse gallery and has the opportunity to be showcased in BIC’s global art collection.

Gregory Alibaux, Art Master Africa’s custodian and Marketing Director for the Middle East and Africa at BIC, emphasized the brand’s dedication to fostering creativity in the region: “We are proud to have run Art Master Africa for six consecutive years. The competition has grown remarkably, revealing extraordinary talent across Africa. This year’s entries continue to amaze us, reinforcing our commitment to supporting artists and bringing joy to everyday life through our products.”

Judge Gary Eric commended the artwork, stating, “The pieces we received are a testament to the incredible talent and creativity on the African continent. Each submission speaks to the artist’s unique style while aligning with the theme of unity across African communities.”

The Art Master Africa competition remains a platform for artists to express cultural narratives through BIC’s iconic ballpoint pens, celebrating diversity and creativity across Africa.